If we want to solve the climate crisis and transform society, we need many who can master sustainability. Events and festivals play a big role in this transformation as they have the power to inspire, unite, set new standards and show the way to a better future.

LiveGreen’s lab contains a series of masterclasses for the live music and cultural event industry. Particpants get inspiration, knowledge and tools to work with ecological, social and economic sustainability as well as communication and impact.

The masterclass is starring more than 50 industry leaders and experts, from festivals such as Burning Man, Sweden Rock and Roskilde to NGO’s like Greenpeace, Reverb and Fridays For Future.

During the masterclass, you get access to a variety of materials, both educational videos and texts, as well as many suggestions for exercises to do and questions to discuss within your organization. LiveGren also hosts a series of workshops for those professionals who want to network, exchange learnings, and get help with solving their own challenges.

At the end of the masterclass, the participants are going to create a sustainability plan for their event. Two of the organizations who finish the Masterclass will get personal coaching by LiveGreen over the summer.

Event organizers who complete the masterclass (watch all films, participate in the workshops and create a draft of their sustainability plan) will have an opportunity to apply for personal in-depth coaching. As part of the coaching our experienced team will:

Conduct surveys and interviews with the festival team to analyse the current level of sustainability of your event.

Visit your event on sight in order to talk with extended crew, volunteers, partners and most importantly — your audience.

Together with you, brainstorm and priories various ideas for actions and projects that your festival could accomplish to become more sustainable. For this we will take a systemic perspective look at all aspects of sustainability, evaluate your strong and week sides and choose the once that suit your resources and capacity.

Finally, all of the results and findings will be documented in a visual and easy-to-read report that you can use as a tool for inspiration and communication of your ambitions to your crew, partners and visitors.

We start by going through the history of sustainability, different framework and incentives for sustainable transformation. You as a participant receive a basic course in sustainability, then you get to turn your focus inwards — on visions, values and your own personal goals.

Launch: 15th of December 2022

We also take a closer look at climate compensation and circular events.

Starring: Roskilde Festival, Way Out West, Live Nation, DGTL, The Burning Man Project, Zero Mission, A Greener Festival, To Good To Go and more

Launch: 27th of January 2023
Webinar: 1st of February 2023

We also explore the role of culture and events in democracy and sustainable development.

Starring Make Equal, Civil Rights Defenders, Add Gender, Creative Point, Harmonium, Democracy Festival Association, m.fl.

Launch: 24th of February 2023
Webinar: 1st of March 2023

Here we focus on how we can communicate various sustainability issues without losing the organisation’s identity or “greenwashing”. We talk about events that have changed the world, artists as influencers, behaviour change, activism and gamification. We also learn to measure our impact – so called scope X.

Starring Greenpeace, Mission Anew, The New Division, Climate Psychologists, Fridays for Future and more.

Launch: 31st of March 2023
Webinar: 5th of April 2023

In the last module, we dive into innovation, green growth and business opportunities that sustainability brings. We talk about partnerships, how events can be a platform for social innovations and the concept of digital festivals. Finally, we look to the future together with Masterclass guests.

Starring Sweden Rock,  Innofest, Burning Man, Sustainable Punk, VIERLIVE and more.

Launch: 28th of April 2023
Webinar: 3rd of May 2023